Impact or the economic environment on the financial forecast of the company Conacom Ltda
This study makes a financial forecast of CONACOM LTDA for the period 2022-2024, considering the impact of the domestic and international markets on its economic performance. Based on the analysis of historical financial statements and factors such as profitability, cost of capital, working capital and free cash flow, the evolution of the company is projected under different scenarios. The methodology used is documentary, based on the analysis of previous accounting and financial records. The results show the need for financing strategies and resource optimization to ensure business sustainability. It is concluded that financial forecasting is a key tool for decision making, since it allows anticipating risks, improving planning and strengthening the organization's competitiveness in the market
https://orcid.org/0000-0001-8163-8118